Android and RIM eat into Apple’s share of mobile web

Data just released from web analytics firm Quantcast show that Android’s share of North American mobile web consumption was up 8.3% from January 2010, to 15.2% of total mobile web consumption for the month of February. Apple’s iPhone OS share, which so far has seemed untouchable, dropped 3.2% from January to February 2010, while the share for RIM OS (Blackberry) grew 13.2% in that period, to 9.2%.

What we don’t know is how much of the share growth for Android and RIM OS is a result of organic growth in the number of smartphone users versus iPhone users making a switch.

As Quantcast’s data showed last week, mobile web consumption is growing at a rapid rate. If the pie is getting bigger, then Apple shouldn’t have too much to worry about, even if it’s share of mobile web consumption has dropped from over 70% to just under 64% in the course of a year.

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About the Author, LeeAnn Prescott

LeeAnn Prescott is a writer and research consultant who covers internet traffic and online advertising trends. In addition to writing for VentureBeat, she is principal at Research-Write, where she helps companies get the most of their data and internal knowledge base by conducting analysis and writing research reports, white papers, and case studies. She also blogs at www.research-write.com.

  • The graphic and the corresponding figures without a clear definition of the word does not mean, and how it was received. What I take from this that yes, iPhone data consumes a large number of dropped calls, cellular network congestion can be seen as the culprit, and slow data upload / download speed. Friends, network bandwidth is limited. All for an iPhone, a network operator anywhere 5 to 20 BlackBerry devices, a fairly small proportion of the network bandwidth consumption has been proven to distribute. LOWER consumption after a mobile Web is actually a better thing
  • The_Omega_Man
    This is just more proof that Apple needs to get back on the innovation bandwagon. Google is poised to take a Bite out of Apple if they don't!
  • dan
    Fun with Stats!

    You can also say that iphone users use native apps over browser based access to receive their data thus avoiding websites.
  • DansADouche
    Fun with Stats!

    You can also say that about Android, Dan! Isn't fanboyism fun?
  • redd
    Mobile web consumption? What on earth does that mean? This graphic and the corresponding stats doesn't mean anything without a clear definition of the term and how this was derived. What I take from this is that yes, iPhone data consumption could be viewed as the culprit for greater number of dropped calls, congested cellular networks, and slow data upload/ download speeds. Folks, network bandwidth is finite. For every one iPhone, a network operator can deploy anywhere from 5 to 20 BlackBerry devices which have been proven to consume a significantly smaller proportion of network bandwidth. Having a LOWER mobile web consumption is actually a better thing. Enjoy your "victory" while it lasts ....
  • PeterA650
    Blackberries consume less bandwidth for viewing the same data?
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